To challenge the status quo, find a “co-conspirator”

In a complex and changing world, how can we make sure unconventional people and their ideas thrive? Business executive Ipsita Dasgupta introduces the concept of “co-conspirators” — people willing to bend or break the rules to challenge the status quo — and shows how they can help create new ways of thinking, acting and being.


This talk was presented at a TED Institute event given in partnership with BCG. TED editors featured it among our selections on the home page. Read more about the TED Institute.

Ipsita Dasgupta · Business executive, “co-conspirator”

Ipsita Dasgupta drives the consumption of entertainment and sports at an over-the-top media service.